Cool animated gif backgrounds download#

Check out these different methods for using GIFs in your campaigns. Ways to Use an Animated GIF in EmailДЄnimated GIFs arenвЂ™t just for hero images anymore. If you have a lot of subscribers using older Outlook clients, check out this handy hack to show a specific static image to these clients. Now that itвЂ™s only older Outlook clients that donвЂ™t support GIFs, itвЂ™s worth exploring some more options for animating images throughout an email.

Cool animated gif backgrounds download#

It also lets you optimize the image with one click, then host it or download it to include it in your email. Nike recently sent a campaignВ with a 2.7mb GIF:Д®mail on AcidвЂ™s Campaign Precheck includes an image optimization feature that allows you to see if your images are too heavy. If your readership is mainly desktop, why not try out some bigger GIFs to see how they do? With most readers receiving email on their phone, you should consider loading time on mobile networks (although many readers are able to connect mobile devices to WiFi).

Aiming for under 200kb is a good rule of thumb. There isnвЂ™t a hard-and-fast rule on the maximum size of a GIF in email, but the higher the file size, the longer it will take to load. A slower load time could mean lower engagement from your subscribers. ItвЂ™s important to consider the types of images you use in an email, as well as the overall weight of an emailвЂ™s HTML and its loading speed.

In this post, weвЂ™ll cover some different uses for animated GIFs in email and how you can implement them in your next email campaign. As these five brands have shown us, GIF hero image designs wow the recipient into checking out what an email has to offer.Д«ut there are some other ways a GIF can enhance an email. Adding a bit of movement into an email can bring the message to life and elevate your email marketing.